If you're like most professionals, always looking for ways to generate more leads, you probably find the process of browsing and viewing profiles on LinkedIn feels like a huge drain on your time when you’ve already got a super-busy schedule.
What if I told you there was a tool that could automate your LinkedIn lead generation campaigns for you? A tool that could browse on your behalf, and create the process of drip-feeding potential leads through a sequence of personalized connections and direct messages.
Dux-Soup can do just that. It helps thousands of professionals every day, to generate vast numbers of new leads and multiply their LinkedIn lead gen conversion rates. Want to know how it works?
Take a look back at our recent webinar, Enrolling prospects into LinkedIn campaigns - 3 easy to use methods or read on, as we deep dive into drip campaigns and Dux-Soup’s ‘Enroll’ feature.
So what does ‘‘enrolling’ mean in the Dux-Soup world? Let’s take a look at our Dux dictionary: to enroll - to add a LinkedIn profile to a Dux-Soup Campaign.
Note: Dux-Soup drip campaign ‘enrolling’ feature is only available in the Turbo edition. If you're not already a Dux user, then give our free Dux-Soup trial a go - you get 14 days absolutely free and we don't even ask for any payment details.
I'm sure you are familiar with the process of generating leads through LinkedIn as it’s a great source of potential customers. Let’s simply call this process LinkedIn campaign. Dux-Soup drip campaign is a stack of up to 12 pre-written connection messages and direct messages that can be sent over a certain period of time. You can set your drip campaign in the Dux-Soup Dashboard or Dux-Dash.
The campaign mode allows you to define your own messaging and timing, giving you more control than ever before.
Moreover, you can run multiple drip campaigns for the same profile, all on auto-pilot. Learn more about how to set up multiple drip campaigns with Dux-Soup by watching a short tutorial on youtube.
There are 2 drip campaign types based on the connection degree of the profile: ‘1st-degree drip campaigns’ and ‘2nd/3rd-degree drip campaigns, i.e. degree of the profile defines what drip campaign sequence will be applied.
As the diagram above shows, the first step to initiate a campaign is the ‘Enroll’ stage. Let’s find out the different ways you can enroll a profile into a campaign
The enrollment process is simple and straightforward, but you do have a few options. You can enroll profiles in a campaign either manually or through an automated system that will allow you to handpick your targets, which are perfect for those looking for more personalized results! There are 4 ways that you can enroll or add a profile to the campaign:
In this blog, we’ll focus on the first two options - individual and bulk enrollment. For more information on the ways you can enroll a profile into a campaign from Dux-Soup native integrations or using Dux-Soup API, read the blog about how to create smart LinkedIn lead generation campaigns.
If you want to manually select profiles that will be added to your LinkedIn drip campaign, use the semi-automated enrollment option located in the Dux-Soup Tricks widget. For Dux-Soup Tricks to appear, create a LinkedIn search and you will see a white Dux-Soup Tricks icon located on the right-hand side:
You can also enroll when you are browsing profiles manually from a profile page:
Once enrolled, if the profile is your 2nd+ degree connection, Dux-Soup will add a connection request message to the queued activities. If it’s a 1st-degree connection, Dux-Soup will send follow-up messages according to the campaign sequence.
To add profiles into a Dux-Soup drip campaign in bulk, make a search on LinkedIn, Sales Navigator or Recruiter, wait for the ‘At your service’ message to appear and hit the Dux-Soup icon. Afterwards, select the ‘Enroll Profiles’ option from the drop-down and verify the campaign name:
The ‘Enroll’ option allows Dux-Soup to add LinkedIn prospects to multiple drip campaigns.
You can add profiles to multiple drip campaigns. The process is pretty much the same, however, when enrolling a profile into the second or third drip campaign (there is no limit), consider the following:
To check the campaign status for a particular prospect, open their LinkedIn profile and click on the Dux-Soup Tricks Widget. Then, select the campaign and you will see what actions are about to be taken. For example, this profile has passed the connect stage and it’s about to receive drip messages:
Now you know how to enroll profiles and start the Dux-Soup drip campaign. To monitor the progress of your campaign, head to the Dux-Soup Funnel Flow. Here you can:
Note - Before you start, make sure you have set your daily limits in the Options, Throttling tab and don’t forget to use the Dux-Soup Funnel Flow to monitor responses and act accordingly. Consider all the actions you are expecting Dux-Soup to carry out when setting these limits (i.e. profile visits per day, 1st degree messages and connection requests).
Learn more about our recommended daily limits by reading our guide on LinkedIn profile visiting.
Handle your entire sales pipeline, track your performances, and in the end, close more deals.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
